Hispanic Marketing 101
Hispanic Marketing 101 is an eNewsletter with a weekly circulation of 13,400. The three key categories of readers are Hispanic media professionals (3,800, including editors from 625+ Latino newspapers and local magazines from across the USA. Many of these publications use our news service articles in their publications and on their websites); Latino marketing and corporate professionals (3,400); and Latino community leaders, including 2,800+ heads of organizations across the USA. Because of our unique reach organizations like NCLR, LULAC, SER, NHCC and more than 20 other national organizations have become partners with their community and media outreach. Our reach is about the quality of the readers as much as it is about the quantity.